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WWF-Kenya Digital Marketing Officer Job in Nairobi

WWF-Kenya, is seeking to recruit a:
 
Digital Marketing Officer 
(To be based in Nairobi)
 
The role holder will oversee the maintenance, organisation and functionalities of the WWF- Kenya website and company intranet; as well as own the WWF Digital Communications strategy and be responsible for its formulation and execution. 
They will also ensure the continuous management of the WWF-Kenya online communication platforms (social media mechanisms being key) to approved WWF-Kenya standards.

Roles and Responsibilities
  • Advise the company on strategic online approaches to improve on the company’s brand and image.
  • Perform total quality management of the sites including aesthetics consistency, evaluation of links and usability.
  • Responsible for planning, executing and evaluating e-marketing communications to support WWF communication and fundraising objectives.
  • Coordinate Web advertising campaigns.
  • Oversee search engine optimization and assist with content development.
  • Plan and implement segmented tracking through e-marketing campaigns and digital communication campaigns;
  • Advise on web application tools for the effective running of WWF Intranet and the corporate website;
  • Ensure regular and timely updates on all assigned platforms; to ensure information is relevant and up to date;
  • Support key departments in addition to develop and infuse their digital strategies.
  • Supervise technical support and maintenance of the Intranet/corporate sites.
  • Evaluate visitor trends and traffic sources to the corporate website;
  • Track, compile and analyze website usage.
  • Develop website performance metrics and ensure effective maintenance of sites within their mandate.
  • Work in close partnership with the Communications team to develop and disseminate communications materials such as blogs, newsletters, annual reports and bulletin.
Key Qualifications
  • Bachelor’s degree in marketing or communication related field.
  • At least 3 years’ experience is social media administration with a track record of success
  • Networking and Relationship Building capability
  • Media Relations and crisis management
  • Strategic communications planning
Key Competencies
  • Strategic thinking skills.
  • Proven experience in using social media platforms and developing digital communications strategies.
  • Strong understanding of current online marketing concept, strategies and best practice
  • Excellent organizational and leadership skills,
  • Excellent Customer focus, marketing and communication skills
  • Brand management skills
  • Ability to write with strict attention to detail, grammar, expression and thoughtfulness
Interested candidates who meet the above requirements should email a cover letter and CV with “Digital Marketing Officer- Nairobi” on the subject line to the POD Manager, WWF-Kenya – hresource@wwfkenya.org not later than 14 th October 2016.

Kindly note that only shortlisted persons will be contacted.

WWF is an equal opportunity employer and committed to having a diverse workforce.


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