Safaricom Senior Digital and Social Media Officer Job in Kenya

We are pleased to announce the following vacancy in the within Corporate Affairs Division. 
In keeping with our current business needs, we are looking for a person who meets the criteria indicated below:

Senior Digital and Social Media Officer


Reporting to the Digital and Social Media Manager, job holder will manage Safaricom’s digital assets with the aim of maximizing engagement and value for our brands, consumers and all stakeholders. 

The job holder will also manage digital media initiatives, and ensure seamless and effective execution.

Key Responsibilities

  • Manage the day-to-day planning, development, execution and measurement of digital platform strategies and activities;
  • Management of Safaricom’s digital assets including the corporate website, social sites, other micro sites that may be created from time to time;
  • Assess the effectiveness of all digital media efforts through tracking, analyzing and comprehensive reporting;
  • Coordinate integration of social media elements into existing and new Digital infrastructure;
  • Develop, implement and monitor effective SEO strategy to drive up natural listing indexing;
  • Management of brand mentions on digital media platforms, ensuring that any negative mentions are proactively managed;
  • Research relevant topics to cultivate conversations that resonate with targeted stakeholders and audiences;
  • Actively engage in conversations that surround Safaricom brands, products and/or services;
  • Identify threats and opportunities in user-generated content surrounding, and develop mitigating strategies;
  • Collaboration and management of Internal spokes providing online customer support;
  • Management of agency relationships, including briefing, with respect to digital channel strategy, activity planning, scheduling, budgeting, production and implementation
  • Oversee company use of social media monitoring tools for action-oriented insights from all social media outlets;
  • Analyze digital engagement activities and build in recommendations and plans for enhancing future activities;
  • Champion social media within the organization through evangelism, training and support;
  • Explore, evaluate and advocate best practices and new industry trends.
Minimum requirements
  • A degree in Marketing, Communications, IT or any business related field;
  • A marketing or communications certification will be an added advantage;
  • 2-3 years experience ideally gained in a Digital Marketing Company, digital agency or blue chip organization responsible for digital & social media;
  • High performance and results oriented;
  • Excellent team player with good management skills experience;
  • Excellent Negotiation, Influencing and Presentation skills;
  • Attention to detail with excellent interpersonal and communications skills;
  • An excellent planner, coordinator and organizer.
If you feel that you are up to the challenge and posses the necessary qualification and experience please send your resume and application letter indicating your experience and why you are the most suitable candidate for the role clearly quoting the job title to the address below. 
The deadline for application is Wednesday the 8th August 2012.

The Senior Manager – Talent Acquisition
Safaricom Ltd
Via E-mail to

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