Marketing Manager Job Vacancy

Ezylife Kenya is the Kenyan franchise of The Paradigm Project, an international low-profit limited liability company (L3C) that provides affordable household energy solutions to households. 
Since December of 2009, Paradigm Kenya has worked with local organizations and manufacturers to produce and import high-quality efficient cooking solutions for national distribution in Kenya, targeting a rural, wood-using population. 
The company will be adding more household energy solutions to its product line in 2013.

Ezylife Kenya is seeking to recruit a Marketing Manager

The Marketing Manager’s responsibilities will include:
  • Manage & Coordinate all marketing, Advertising and promotional activities
  • Monitor, review and report on all marketing activity and results on a monthly, quarterly and annual basis
  • Analysis of customer research, current market conditions and competitor information
  • Develop and implement marketing plans new and existing products
  • Execute approved marketing plans within the agreed budget
  • Develop and implement pricing strategy
  • Liaison with media and advertising agencies for all marketing activities
  • Maximizing relevant brand differentiation for similar or competing brands while ensuring that each product is positioned properly in the market and that the communication to the customer is meaningful, valuable and not confusing
  • Ensuring that the different sections of the organization align to deliver stellar brand experience at each point of interaction with customers
  • Maximizing the target customers’ awareness of the brands
The ideal candidate will:
  • Be a degree holder in Marketing or Business Management from a recognised University. (A post graduate qualification, e.g. MBA, will be an added advantage)
  • Have at least seven years’ experience in a busy commercial environment, preferably FMCG
  • Have excellent organisational, interpersonal and analytic skills with an ability to communicate effectively at all levels and a high degree of integrity
  • Be a team player
Interested persons need to send their application letters and CVs with 3 referees to on or before 30th November 2012. 
Candidates MUST indicate their current monthly salary and benefits on the application letter. 
Please note that this is a temporary email address and may be deactivated thereafter. 
The email must be titled “Marketing Manager Application”

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