Senior Brand Manager Job in Kenya

Job Title: Senior Brand Manager

Reporting to (Job Title): Marketing Director
   
Business Unit: Marketing
       
Main Purpose: To develop, manage and sustain a profitable portfolio of brands by understanding, anticipating, creating and meeting Consumer needs
 

Knowledge & Experience    

  • 3 to 4 year relevant degree or diploma
  • Postgraduate qualification will be an advantage.
  • Minimum of 5 years Brand Management experience
  • Financial acumen
  • Computer literacy
Personal Characteristics & Abilities    
  • Brand/marketing technical competence
  • Aptitude for statistics and figures
  • Leadership ability
  • Sound understanding of business principles and processes
  • Strategic thinking skills
  • Problem solving and decision-making skills
  • Project management skills
  • Team player (develop/team/mentor)
  • Industry knowledge
  • Good understanding of the Kenyan consumers
  • Results driven and performance orientated
  • Ability to travel extensively
Performance Outputs & Success Measures    
  • To design and implement brand portfolio strategy
  • Brand management
  • Product and process innovation
  • Achieve personal development targets for self and team
  • Assess and recommend on strategic options
  • Manage portfolio marketing mix
Personal Characteristics   
Essential:
  • Likes working with and is confident with numbers
  • Critically evaluates information
  • Interpersonal skills
  • Enjoys Project Management and Planning Processes
  • Takes action
  • Team Player
  • Is concerned about detail
  • Applies strategic thinking
  • Output oriented
Qualified candidates should send their applications to recruitment@careerresources.co.ke before 24/01/2014. 
Only shortlisted candidates will be contacted.


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