Job Title: Marketing Executive
Category: B
Department: Marketing
Reports to: Director
Location: Nairobi
Travel Rqrd: 30%
Gross Salary: Type:
Job Description: An exciting opportunity has arisen for a Marketing Manager to join our team.
Job Purpose: The Marketing Manager must have a passion in building a brand, create positive attitude and the ability to work in a team, motivate a sales team and deliver the desired results.
He/she should be responsible for the efficiency of the department to meet the highest expectation of the Club in terms of sales, profitability and image.
Duties:
- Identify markets; develop sales/marketing strategies to penetrate markets in line with company business plan.
- Come up with a digital/social media marketing and strategy to maintain an online presence.
- Establish a marketing Budget for the department.
- Establishes sales and marketing plan, and budget to reflect the company’s goals and objectives.
- Follows, reviews, and improve the Sales and Marketing Standards and Policies at all times.
- Organize Marketing events including sourcing for Djs, Artists who would add value to our theme nights and negotiate favorable terms and sponsorships.
- Carry out competitive analysis and report findings to the management.
- Establishes departmental procedures for approaching a contact from the initial calls to documentation and follow-up.
- Liaises with concerned departments to ensure that operations will deliver the best quality products to the clients.
- Have good financial awareness and be profit focused.
- Ensure guest complains are adequately addressed and resolved.
- Communicate in advance through the right media all offers, theme nights, discounts and promotions
- Demonstrate the professional skill set to work across functionally with highly effective outcomes.
- Plan, delegate and communicate all issued related to the marketing department.
- Meet specific sales targets vs. expenses as set from time to time.
- Give timely reports for the departments including, closed sales, timelines and sales projections.
- Come up with unique products for different occasions such as Christmas/Easter packages.
- Generate pipeline of customers by updating mailing lists and contacts specific to individuals and companies.
- Organize in-house sales promotion, themed nights and monthly companies meetings.
- Any other duty as assigned by the directors.
Skills and Qualifications
- At least 1 year experience in a sales and marketing environment preferably in the hospitality / entertainment industry.
- Degree/Diploma in Marketing, Public Relations or Tourism related courses.
- Track Record in the creation of new markets for entertainment services
- Sound Knowledge of the service industry and the market trend within the industry.
- Qualification in Hospitality Management is an added advantage.
- Good organizational skills and an orderly approach to marketing matters.
- An ability to listen, think ahead and communicate.
- The ability to work under pressure and meet tight deadlines.
- Excellent negotiation, interpersonal and influencing skills.
- The ability to lead by example and strong people management skills.
- Well-developed Communication and Organization skills.
- Well organized and detail oriented, proven leadership skills.
- Passionate about the entertainment industry and outgoing.
Applications to be sent to jobs@tribekaholdings.co.ke with cc to: talentexperts254@gmail.com by close of business March 18, 2015.