Job Vacancy: Social Media / Digital Marketing Executive
Nature of Job: Full time
Location: Nairobi
Salary: 50K – 60K
Job Summary: The Social Media Marketer will administer the company’s social media marketing and advertising activities while monitoring the day today social media activities on different platforms.
Job Responsibilities
- Listing the company on social media and ensuring activities in different social media platforms- Facebook, Twitter, Pinterest, LinkedIn, Google Plus, You Tube etc.
- Managing company’s social media and writing informative and effective search engine optimized –SEO copy for the website and external blog postings
- Be familiar with Google Ad words
- Development of brand awareness and online reputation
- Content management and generation of inbound traffic
- Cultivation of leads and sales
- Using the CRM to maximize online marketing opportunities
- Managing the company’s email marketing campaigns
- Managing the company’s Social Media accounts ensuring relevant medium for the different platforms
- Keeping up to date with changes and advances in social media and advising on new channels and approaches to adopt
- Advising the company about different premiums on social media platforms the company can subscribe to
- Monitoring social media for company mentions and engaging with customers where relevant
- Develop and manage digital marketing campaigns
- Write and optimize content for the website and social networking accounts
- Continually work on the Search Engine Optimization of the website
- Edit and post photos, videos, podcasts and audio content to online sites
- Create online banner adverts and oversee pay per click (PPC) ad management
Key Requirements
- A bachelor’s degree/Diploma in Marketing/ Communication/ Media/ PR or Information Technology
- Previous social media/digital marketing experience at least 3-5 years’ experience
- Analytical and proactive approach to online marketing
- Creative with excellent communication skills
- Writing skills with a lot of interest in social media
- Up to date with different social media marketing platforms
- Self-disciplined with good customer service skills
- A knack for modern technology
If you meet the above qualifications, skills and experience send your CV to careers@britesmanagement.com
Only the shortlisted candidates will be contacted.
