Real Estate Lead Marketing Executive Job in Kenya

Our client is in Real Estate

Job Title: Lead Marketing Executive

Reports To: C.E.O

Function: Sales & Marketing

Location: Head Office


  • Plan, direct and coordinate the development and performance of commercial sales activities to the customer in order to expand the customer base in the marketing area.
  • Staff and Direct Sales team and provide leadership towards the achievement of maximum profitability and growth in line with the company vision and values.
  • Establishes plans and strategies to expand the customer base in marketing area.


  • Formulate and implement strategic and tactical sales and marketing plans for Commercial plots to ensure attainment of company sales goals and profitability.
  • Identify and approach potential new clients and convert enquiries to sales.
  • Deliver excellent sales and after-sales services to maximize sales, customer satisfaction and retention.
  • Negotiate payment terms with prospective clients within the laid down policies and ensure that instalments are paid on time.
  • Provide timely and reliable management information to aid in decision making and monitor and report on market and competitor activities.
  • Develop marketing activities to ensure awareness of the company among all target groups
  • Formulate and implement brand strategies that will ensure brand growth to forecast market share.
  • Attend and Organize sales promotional events and exhibition for Commercial plots
  • Network with professional peers to develop and generate new sales
  • Responsible for the performance and development of the sales executives and that clients are kept fully updated on project progress.
  • Provides a timely, accurate and competitive pricing for commercial plots
  • Maintaining necessary data and records for future reference
  • Communicate, liaise, and negotiate internally and externally using appropriate methods to facilitate the development of profitable business and sustainable relationships.
  • Take up any other duties that may be allocated my management


Context / Environment: The job operates in a very competitive real estate market.

Knowledge, Skills & Experience

  • At least a Diploma in Sales and Marketing with up to 4 years related worked experience
  • Degree a plus
  • Good communication skills
  • Good critical thinking skills – using logic and reasoning to identify the strengths and weakness of alternative solutions, conclusions or approaches to problems
  • Motivating, developing, coaching, guiding and directing sales team
  • Selling and influencing – convincing others to buy the product
  • Establishing and maintaining good and constructive interpersonal relationships
  • Communicating with people/customers outside the organization

Key Success Factors

  • Closing the sale
  • Administration
  • Contact activity
  • New business pipeline
  • Sales revenue
  • Selling skills
  • Strategy execution
  • Tracking and reporting key sales and marketing data

Working Relationships

Internal –interact and cooperate with all departments

External –existing and new clients


  • Good standard of grammar (written and verbal)
  • Attention to detail
  • Presentation Skills, Client Relationships, Emphasizing Excellence, Energy Level, Negotiation, Prospecting Skills, Meeting Sales Goals, Creativity, Sales Planning, Independence, Motivation for Sales
  • The ability and desire for sales job with a confident and determined approach.
  • Highly self-motivated and ambitious in achieving goals.
  • Should possess the skill to work both in team and also perform independently.
  • Should be capable of thriving in the competitive markets.
  • should have some work experience in facing the customers
  • Ability to work to tight deadlines
  • Contributes to team success –actively participates as a member of the team to ensure the team moves towards the completion of its goals.

Qualified Candidates should send a CV in MS Word Format and brief cover letter (no other documents)


Closing Date: Monday 6th November 2017 at 5:00 p.m.

Sales and Marketing
Updated: October 10, 2017 — 6:34 am