Digital Marketing Job in Nairobi Kenya

Vacant Position: Digital Marketing

Location: Nairobi

Reference No. DME/ RHL/2018


Degree in any field

Duties and Responsibilities

  • Generate, edit, publish and share daily content (original text, images, and video or blog posts) that builds meaningful connections and encourages community members to take action and manage e-communication on the social media platforms.
  • Collaborate with the movers and sales team to ensure a cohesive social media identity.
  • Propose creative online strategy in collaboration with the marketing team.
  • Keep track of social media trends and competition.
  • Deliver monthly reports with statistics and results for each account.
  • Build and execute social media strategy through competitive research, platform determination, benchmarking, and messaging and audience identification.
  • Optimize company pages within each platform to increase the visibility of the company‚Äôs online content.
  • Ensure that the company is the most visible online than all competitors in the market the company operates in.
  • Moderate all user-generated content in line with the moderation policy for each community.
  • Create editorial calendars and digital schedules.
  • Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information.
  • Collaborate with other departments to manage reputation and coordinate actions on the digital front.
  • Plan and execute web, SEO/SEM, marketing database, email, social media and display advertising campaigns.
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
  • Use web analytics software to monitor performance of the website and make recommendations for improvement.
  • Contribute to social media engagement and brand awareness campaigns
  • Conduct key word research and web statistics reporting
  • Research on new online media opportunities that may benefit the business, including mobile, social media, development of blogs and forums;
  • Providing accurate reports and analysis of online campaigns to demonstrate effective return on investment (ROI)
  • Respond to and positively engage those who may contact the company via social media.
  • Ensure that the company digital presence and attributes are at par with GLOBAL (NOT Kenyan) standards and best practices especially in the services sector.

Personal Attributes

  • A team player who is non – assuming, a people person since we are a family brand.
  • Positive attitude.
  • Ambitious, hard working and creative (we do not copy and paste any of our work).
  • Humble, down to earth and willing to make he/she dirty. I.e. see himself/herself first as a MOVER and thereafter as digital marketer.
  • Result oriented.
  • Willingness to learn. This needs to be demonstrated or verifiable.
  • Very good communicator especially with written word.

Work Experience

Should have at least 1 year experience in Digital Marketing in a busy work environment.

If you are interested in the above job kindly send your CV to quoting the above reference number.

Sales and Marketing
Updated: March 16, 2018 — 1:25 pm