Media Focus on Africa TV Production Partner Call for Proposals

Media Focus on Africa

Call for proposals: Production partner for TV production

Background: The European Union Delegation to the Republic of Kenya has contracted Media Focus on Africa to implement the project Ms President: A peacebuilding Initiative for Kenya. The project will run for the next two years.

i. Objectives of the project

Overall Objective: To build sustainable capacity in Kenya for effective peacebuilding, conflict management and crisis preparedness.

Specific Objective

  • An audience of three million Kenyans will increase their awareness on the importance of female participation in conflict prevention, peacebuilding and human rights.
  • Women and men who will view and participate in the TV series and those who will participate in community-based screenings and facilitated dialogues will be empowered and encouraged to assume a leadership role in conflict resolution, peace-building and prevention of violent extremism (VE) and radicalisation.
  • Civil-society actors (CSO representatives, women and women grassroot organisations and media practitioners) will gain institutional and operational capacity to facilitate interethnic/inter-religious dialogues, to use TV and media production as a tool for dialogue and to include women in sustainable peacebuilding.
  • Civil-society actors and local/national authorities will increase their engagement, collaboration and dialogue in order to be better able to offset divisive narratives and discourse.

ii. Roles of key stakeholders:

MFA is the grant holder, overall project manager and main implementing body.

iii. Key activities of the project are:

  • Production of a 26-episode TV reality shows;
  • Capacity-building of women, CSOs, women organisations and media practitioners;
  • Intercultural/inter-religious dialogues in three violence-prone counties (Kilifi, Mombasa and Kwale);
  • Advocacy forums in three violence-prone counties (Kilifi, Mombasa and Kwale);

iv. Expected results from the action

Result 1: By watching this TV series, an audience of an estimated three million Kenyans will increase their awareness of the importance of female participation in conflict prevention, peacebuilding and human rights.

Result 2: Women and men who will view the TV reality series and those who will participate in community-based screenings and facilitated dialogues will be empowered and encouraged to assume a leadership role in conflict resolution, peace-building and prevention of violent extremism and radicalisation.

Result 3: Civil-society actors (CSO representatives, women and women grassroot organisations and media practitioners) will gain institutional and operational capacity to facilitate interethnic/inter-religious dialogues, to use TV and media production as a tool for dialogue and to include women in sustainable peacebuilding.

Result 4: Civil-society actors and local/national authorities will increase their engagement, collaboration and dialogue in order to be better able to offset divisive narratives and discourse. TV production

This project includes the production of 26-episode TV reality show. The show will be broadcast during the first and second quarter of 2019. The show is designed as follows:

Phase I: behind-the-scene

1) Shortlist of 50 women candidates
2) Training and practical assignment given to 50 candidates: this should be filmed and edited
3) Shortlist of 20 women candidates
4) Training and practical assignment given to the 20 candidates: this should be filmed and edited
5) Shortlist of 12 finalists

The material filmed during Phase I should have enough material for 14 episodes. These 14 episodes will be pre-recorded.

Phase II: the big final – live shows

Each week the finalists will go through a one-day training and a mission. This should be filmed and edited in short clips during the live show. Each episode one candidate will be eliminated through a voting system combining SMS voting from the audience and points given from the jury members.

The current design of Phase II is as follows:

Media Focus on Africa TV Show

 

Time frame: The production shall begin in June 2018. By December 2018 the line producer must deliver the 14 pre-recorded episodes. In January 2019, the show will be launched. In April/May 2019, the live shows shall start.

Deliverables:

  • 14 pre-recorded episodes of Ms President behind-the-scene in broadcast format on an acceptable storage
  • 12 live shows of Ms President broadcast live from location via an acceptable link
  • Stock footage of filmed rushes
  • Accompanying graphics and music as show opener and break bumper
  • Up to a maximum of 30 seconds generic and episodic promo

Content of the proposal

Your proposal shall include:

  • A Technical Proposal stating why you consider your firm suitable for the assignment;
  • Brief methodology on the approach and implementation of the assignment;
  • Personal CVs of technical personnel proposed for this project highlighting qualifications and experience in similar projects; and
  • Work references – contact details (e-mail addresses) of referees (firms for whom you’ve produced similar assignments).
  • Sample of similar work done within the last 5 years
  • Proposed budget

Deadline to submit the proposal: 16 March 2018

Please submit your proposal to Laurence Caron: laurence@mediafocusonafrica.org

Communications and Media
Updated: March 7, 2018 — 7:05 am