Wananchi Group Digital Marketing Executive Job in Nairobi Kenya

Wananchi Group (K) Ltd

Job Title: Digital Marketing Executive

Department: Marketing

Location: Nairobi

Employment Status: Full time

Position Reporting to: Marketing Manager – Cable

Job Purpose / Summary: Create and retain a robust and engaging online community of users (Online and social media) that will contribute to the growth of Zuku brand and its customer base.

Key Roles:

  • Assist in the development and implementation of the digital brand strategy
  • In liaison with Marketing Manager and the digital agency, create and manage social media content (Facebook, Instagram, Twitter) in line with our digital brand strategy;
  • Uploading and maintaining content for the organisation’s website across all countries/regions;
  • In liaison with the digital agencies, coordinate media to ensure they are within budget;
  • Dispatch email marketing campaigns to staff and customers to create awareness on new campaigns and initiatives;
  • Research new online media opportunities that may benefit the business including mobile, social media, development of blogs and forums;
  • Use web analytics software to monitor performance of Zuku/ Wananchi websites and make recommendations for improvement;
  • Train staff on online tools & community management
  • Record and upload company events onto the company’s online platforms


Education and/or Experience Requirements:

  • Bachelor’s degree in business, marketing/ IT
  • Three years’ experience in social media management
  • Sound knowledge new media / internet applications desirable

Knowledge and Skill Requirements:

  • Excellent communication skills (verbal and written);
  • Ability to exercise tact and good interpersonal skills;
  • Project management skills;
  • Time management skills;
  • Analytical & problem solving skills;
  • Ability to be pro-active with a sense of urgency;
  • Ability to read, understand and communicate semi technical documentation; and

How to Apply

Interested and qualified candidates to submit their application including a detailed CV and day time telephone contact to recruit@ke.wananchi.com on or before 30th March 2018

The subject line Digital Marketing Executive.

Wananchi Group is an equal opportunity employer and will offer competitive remuneration and benefits to the right candidate.

Only short-listed candidates will be contacted.

Note: Canvassing will lead to automatic disqualification.

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Business Administration, Communications and Media, ICT and Technology, Sales and Marketing
Updated: March 19, 2018 — 10:31 am