GreenBell Communications Search Engine Optimization (SEO) Lead Job in Kenya

GreenBell Communications

Search Engine Optimization (SEO) Lead

Duties and Responsibilities

  • Assist in developing and maintaining documentation on SEO best practices and working with (internal) Web content editors to continually improve the company’s external search result rankings
  • Produce a monthly report for clients with detailed description of that month’s work, recommendations and summary of performance against goals.
  • Assist in training the technical team in keyword research, SEO copywriting and SEO best practices
  • Stay up to date on changing SEO standards and advise Technical Manager on changes in strategy or new strategies that might be employed
  • Analyze and translate quantitative and qualitative data from web analytics tool into an actionable SEO plan.
  • Research and develop SEO best practices to identify new market opportunities and maximize program profits with improved organic rankings.
  • Execution of successful link popularity campaigns.
  • Coordination with PR, social media, partner, merchandising and product teams to maximize SEO value of initiates across the company.
  • Provides frequent progress reports regarding online marketing efforts and performance for the paid search ads
  • Performs other duties as assigned.

Skills and Interests

  • On page & off page factors on Google and Yahoo with knowledge of Ad word and ad sense
  • Proficient with meta tag, keyword analysis
  • Energetic, good team Player
  • Highly Organized with attention to detail
  • Is Internet savvy and understands the function of search engines
  • Possesses strong business ethics, is reliable and dependable
  • Thorough understanding of e-commerce marketing techniques, overall SEO/SEM strategies and integrated communications
  • Ability to evaluate and modify HTML, CSS and JavaScript for SEO purposes
  • Computer proficiency; use of MS Office and ability to learn CMS and Project Management Systems
  • Must possess the ability to multi-task and handle pressure situations with ease
  • Proficiency in using and interpreting web analytics, specifically Google Analytics

Education and Experience

  • Bachelors degree with equivalent experience required
  • Have a minimum of 1-2 years experience in professional web design
  • Experience in SEO & SEO Tools.
  • Minimum 1 year of relevant experience in SEO
  • Expert at finding the right keywords
  • Intimate of Google Analytics and Webmaster tool
  • Understanding of programming practices and experience in interacting with designers and programmers.
  • Excellent knowledge of SEO reporting and SEO tracking

Knowledge:

  • Advanced computer skills in the following:
  • Windows OS Platforms
  • Photoshop or any other image editor
  • Microsoft Office Suite
  • Working knowledge in the following:
  • Dreamweaver/Other HTML Editor
  • PHP knowledge (Desired)
  • HTML coding/CSS/Javascript

To apply, kindly send your CV to careers@gbc.co.ke by 17th October 2018



Job Summary:
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Company / Organization
Approx. Salary
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Job Location
Nairobi

Nairobi, Kenya
N/A

Nairobi County

Kenya

ICT and Technology

Updated: September 18, 2018 — 7:26 am
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