Product Marketing Manager (Coils East Africa) Job in Athi River, Kenya – Mabati Rolling Mills

Mabati Rolling Mills Limited, the largest member within the Safal Group, commenced its operation in 1961.

MRM was the first producer in Africa of the patented Aluminum – Zinc alloy; the leading steel coating technology worldwide.

We are seeking to recruit suitable candidates for the following positions which are based at our Athi River Office, Nairobi.

Product Marketing Manager – Coils East Africa

Key Responsibilities:

  • Manage the marketing function for Domestic and Export customers for Group and non-Group customers, including all influencing communities (specifiers, architects & developers across the East Africa Coils Market).
  • Oversee the East Africa Coils marketing, branding, advertising, merchandising, promotional activities and plans for Coils in line with local and Group plan.
  • Identify and develop new market segments for coated products including market analysis, competitor profiles, product profiles and segment marketing plans.
  • Provide market information on Competitor activities both locally and imports. This includes monthly reporting and pricing intelligence.
  • Work cross-functionally in ensuring new product development implementation and broad organizational understanding of key market drivers and needs.
  • Support the Corporate Public Relations strategy and support the Group’s Foundation fundraising and communications plans.
  • Manage corporate information including the development of thought leadership, materials and Technology updates across the Industry Globally.
  • Manage and implement the company’s Coils Digital marketing plans and support the Group’s Foundation Online strategy.
  • Represent Coils Business Unit across Relevant Government Bodies influencing market demand and products.
  • Ensure robust use of CRM for Project tracking, Project flyers’ and other marketing materials.

Minimum Qualifications and Experience Requirements:

  • A Business Degree in Marketing from a recognized university. A Masters in Business Administration or Post graduate in Marketing / Commerce will be an added advantage.
  • Minimum 10 years of experience, 7 of which must have been spent leading a marketing team.
  • Knowledge ¡n domestic and international economic/trade, political and commercial competitive environments marketing concepts, strategy development / deployment and commercial processes / practices.
  • Excellent communication, negotiation and planning skills as well as capability to work across Business Units and functionally in a Matrix environment.

How to Apply

Qualified applicants should submit a comprehensive CV, together with a cover letter, supporting their application to hr.mrmcoils@safalgroup.com.

The candidates should have the ability to work independently with minimal supervision, demonstrate high integrity and professional ethics and make decisions on the role in a prudent manner.

Application deadline is 30th September 2018.

Please note that only short-listed candidates will be contacted.

www.mabati.com

A member of the Safal Group



Job Summary:
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Athi River

Athi River, Kenya
N/A

Machakos County

Kenya

Sales and Marketing

Updated: September 21, 2018 — 6:12 am
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