National Sales Manager Job in Nairobi, Kenya

Job Title: National Sales Manager

Contract: Permanent

Location: Nairobi

Profile Introduction: Our client, a leading FMCG company in the East African Region, seeks to recruit a self-driven individual to fill the position of National Sales Manager. The successful candidate will be tasked with Developing, Organising and Managing a Route to Market involving Key accounts, Distributors’ Sales and Merchandising for the Food & Beverages and Nutrition Categories.

The successful candidate will have the following primary responsibilities:

  • Creating and Generating demand for products;
  • Effectively Developing and Managing distributors;
  • Monitoring and Measuring Effective Implementation of Field Management Best Practices by Sales Force;
  • Formulating Route to Market Designs;
  • Liaising with Finance and Supply Chain for optimal pricing and product availability;
  • Implementing and Developing Area POP Objectives and Strategies;
  • Developing, Executing and Evaluating Channel, Customers and Business Plans;
  • Dynamic Forecasting and Demand Planning;
  • Developing and Measuring Distributor Sales Force through regular Appraisal Reviews;
  • Developing tailor-made training modules in conjunction with Training Manager.


  • Strong Sales Acumen;
  • Operational Excellence and Drive for Results;
  • Passion for Results;
  • Customer Focus;
  • Relationship Management;
  • Demonstrated persuasion and Influencing Skills;
  • Creativity and Innovation;
  • Problem Solving Skills.


  • University Degree in Business related field from a recognized institution;
  • At least 8 years of experience in a Sales role with a minimum of four (4) years at a senior management level;
  • Demonstrated success in diverse sales roles and the ability to drive sales;
  • Experience Leading a Field Sales function;
  • In depth understanding of both traditional & modern trade;
  • Ability to achieve results through people;
  • Experience managing distributors and retailers;
  • Knowledge of the Kenyan market and the larger Eastern Africa market.

How to Apply

If you are qualified and up to the challenge apply through, by 5pm 22nd October 2018.

Please note that only shortlisted candidates will be contacted.

Sales and Marketing
Updated: October 15, 2018 — 9:37 am