Outdoor Advertising General Manager Job in Nairobi, Kenya

Job Title: General Manager – Outdoor Advertising 

Department: Outdoor Department

Reporting to: Managing Director

Location: Head Office – Nairobi

Our client is a leading outdoor advertising company in East and Central Africa Regions.

They seek to hire a General Manager Outdoor tasked with leading outdoor marketing and operations strategy.

The holder will ensure optimum revenue, client strategy and direction, innovations, stakeholders relations and business growth of the company.

Key Responsibilities

  • Develop and define Outdoor strategic directions to maximize returns on investment
  • Lead in the development of Outdoor budget and align to weekly, monthly quarterly and annual performance analysis
  • Develop the marketing and operations tactical programs and ensure implementation, to pursue the business targeted goals and objectives
  • Seamlessly coordinate the marketing and operations team to ensure maximization of revenue.
  • Lead the outdoor innovation, enabling constant improvement in performance, hence continuous achievement of sales targets and business overall targets
  • Ensure the overall delivery and quality offerings to client within the given deadlines and oversee their retention and growth strategy through efficiency on campaign
  • Build and maintain effective working relationships and networks with clients, stakeholders, County Governments, and agencies to ensure continuous partnership in business
  • Oversee the negotiations of sites and signing of agreements with the Landlords
  • Evaluate and re-align internal processes, such as operations, and client management, regulatory and social processes in Outdoor
  • Direct the regional site visits and market surveys, to maximize on occupation
  • Generates reports for senior management on proposed calculated approaches and strategies in outdoor, that will lead to increased sales performance and the achievement of the business’s overall objectives.
  • Evaluate and review the team individual key performance targets and advise on fact-based solutions to increase performance.
  • Oversee key hiring and talent development programs.
  • Ensure learning and growth, through training, coaching and mentorship, to ensure a creative, focused, and motivated outdoor team.
  • Any other duties as he deemed fit for the proper execution of his/her responsibilities as well as duties assigned by the Managing Director.

Skills and Qualifications

  • Bachelors of Commerce or Business Administration Degree preferably in Marketing or the equivalent. A Master Degree will be an added advantage.
  • 7 years proven experience as a General Manager or in a similar role, and in a fast moving business.
  • Ability to build and maintain effective working relationships and networks with clients, stakeholders and County Government, and issue guidance
  • Commercial acumen, including the ability to negotiate and secure value-add benefits to the Company.
  • High level of business planning, analytical and conceptual skills to identify key issues.
  • Knowledge of business process and functions (Marketing, Operations, Finance, HR, Procurement, etc.)
  • Outstanding organizational and leadership skills
  • Proficiency in Microsoft Office
  • Excellent communication skills
  • Problem-solving aptitude

NB: Please quote your current and Expected Salary on your cv

How to Apply

If you are up to the challenge, possess the necessary qualification and experience; please send your CV only quoting the job title on the email subject (General Manager Outdoor) to vaccancies@corporatestaffing.co.ke before 30th November 2020.

N.B: We do not charge any fee for receiving your CV or for interviewing.

Only candidates short-listed for an interview will be contacted.


Business Administration
Updated: November 25, 2020 — 7:15 pm