Trade Marketing Manager Job in Nairobi, Kenya

Job Title: Trade Marketing Manager

Nature of Job: Full Time

Salary: Khs 80,000 – 120,000

Industry: Beauty and Cosmetics Products

Job Location: Nairobi

Duties and Responsibilities

  • Trade Marketing Manager will work as a part of the marketing team to deliver planned revenue, volume and gross margin of key brands & customers
  • Developing and executing the Trade Marketing Plan in line with sales and marketing objectives and manage the Trade Marketing budget
  • Improving brand presence and campaign execution across trade through excellence in in store planning, execution and tracking in alignment with the annual marketing priorities
  • Leading and implementing channel specific marketing strategies and plans for assigned retailers
  • Conceptualizing and executing trade promotions and rolling out impactful in-store campaigns in collaboration with marketing and sales teams
  • Leading activation programs with partners to improve brand visibility
  • Visiting the points of sales regularly to ensure that the brand is visible, and guidelines are respected
  • Develop marketing strategies aligned with the brand strategy
  • Act as the key liaison between product development and buyers
  • Maintain customer relationships for future purchases
  • Cultivate programs that ensure products sell in-store

Key Requirements and Skills

  • Degree in Marketing / Business Management or relevant field
  • More than one-year prior experience within Trade Marketing
  • Strong communication & interpersonal skills
  • Good at planning, strategy and tactics for marketing campaigns
  • Use marketing skills to develop marketing strategies, create marketing campaigns and develop marketing materials
  • Strong analytical skills and are comfortable dealing with numerical data
  • Thrive in matrix environments and are adept at influencing and coordinating with different stakeholders
  • Strong interpersonal and leadership skills
  • Result oriented

How to Apply

If you meet the above qualifications, skills and experience send CV to careers@britesmanagement.com

Interviews will be carried out on a rolling basis until the position is filled.

Only the shortlisted candidates will be contacted.

Sales and Marketing
Updated: September 21, 2022 — 12:56 pm