DIGITAL MARKETING AND STRATEGY EXECUTIVE
Published | April 15, 2025 |
Expires | May 6, 2025 |
Location | Nairobi, Kenya |
Category | Other Jobs |
Job Type | Full-time |
Description
JOB TITLE
DIGITAL MARKETING AND STRATEGY EXECUTIVE
NATURE OF JOB
FULL TIME
INDUSTRY
MANUFACTURING (FMCG)
SALARY
KSHS.60,000-70,000
JOB LOCATION
INDUSTRIAL AREA
DUTIES AND RESPONSIBILITIES
Personal Brand:
- Manage personal brand social media accounts, ensuring high engagement and visibility.
- Oversee website content updates and SEO optimization to improve discoverability.
- Plan and execute digital campaigns for webinars, public speaking engagements, and consulting services.
- Implement email marketing strategies to nurture audience engagement.
- Collaborate with PR and media teams to maximize digital presence.
Real Estate:
- Develop and implement digital marketing strategies to generate leads for high-end real estate properties.
- Manage digital advertising campaigns on Meta, Google Ads to attract buyers and investors.
- Optimize the company website for lead generation and user experience.
- Oversee social media content creation and community engagement.
- Analyze marketing performance data to adjust campaigns and improve conversion rates.
- Execute landing pages and email campaigns to nurture potential buyers.
FMCG:
- Create and execute digital campaigns to drive brand awareness and online sales.
- Oversee website performance, user experience, and conversion rate optimization.
- Manage SEO strategies to enhance organic reach.
- Execute seasonal campaigns '
- Lead social media marketing efforts, including influencer collaborations and paid promotions.
- Monitor e-commerce performance and implement data-driven optimizations.
- Generate leads for the export market
- Drive export market sales by running in country Ads
KEY REQUIREMENT SKILLS AND QUALIFICATION
- Degree in Marketing, Business, or a related field
- 3+ years of experience in digital marketing, content strategy and e-commerce
- Strong knowledge of SEO, Google analytics, Meta Ads and CRM tools
- Ability to align digital strategies with business objectives
- Understanding of digital sales funnels and conversion optimization
HOW TO APPLY
- If you meet the above qualifications, skills and experience share CV on
- Interviews will be carried out on a rolling basis until the position is filled.
- Only the shortlisted candidates will be contacted.